A Manufacturer of a Product in the Decline Stage of Its

question 67

Multiple Choice

A manufacturer of a product in the decline stage of its product life cycle would be LEAST likely to do which of the following?

• A) continue producing the product for loyal users
• B) reduce the advertising budget for the product
• C) phase out production of the product
• D) advertise heavily without changing the product or its target market
• E) withdraw most marketing support for the product and rely on e-commerce

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Definitions:

Newspaper Articles

Written material that is published in newspapers, providing information on current events, features, and editorials.

Brooklyn Dodgers

A historic Major League Baseball team that was based in Brooklyn, New York, before moving to Los Angeles in 1958.

World Series

An annual championship series of Major League Baseball in the United States, contested between the winners of the American League and National League.

Cruel Slurs

Offensive and hurtful remarks or insults often aimed at belittling someone based on their identity or characteristics.