Which of the Following Individuals Is Most Likely to Fall

question 47

Multiple Choice

Which of the following individuals is most likely to fall under the category of laggards in the context of customer groups?

• A) Lauren, who is tech-savvy and tends to actively seek out new and innovative products in the market
• B) Suresh, who appreciates technology but tends to refrain from trying products that are extremely new
• C) Phillip, who is ignorant about the newest uses of technology and buys new products only when they become an absolute necessity
• D) Charlotte, who is aware of the value that technology offers; she tends to weigh costs and benefits of a product before making a buying decision
• E) Maria, who tends to be a little apprehensive about buying new technology but buys nevertheless when she observes that a lot of people are using the new technology

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Definitions:

Pitch

In acoustics, pitch is the perceived frequency of a sound, determining how high or low a tone sounds.

Frequency

The frequency at which an event recurs within a given time frame.

Umami

One of the five basic tastes, often described as savory or meaty, and is characteristic of foods containing glutamate.

Taste Sensations

The experiences or perceptions of taste, typically categorized into five basic tastes: sweet, sour, salty, bitter, and umami (savory).