Market Segmentation Refers to the Process of Subdividing a Market

question 72

True/False

Market segmentation refers to the process of subdividing a market into clearly identifiable groups of customers with similar needs, desires, and demand characteristics.

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Definitions:

Nutritive Purposes

Relating to the nourishment and sustenance provided by food or substances for growth, health, and good condition.

Non-disordered Mothers

Mothers who do not meet the criteria for any psychological disorder.

Eating Disorders

Disorders characterized by abnormal or disturbed eating habits, which can include anorexia nervosa, bulimia nervosa, and binge-eating disorder.

Self-induced Vomiting

The act of purposely vomiting to relieve discomfort, avoid weight gain, or as a symptom of an eating disorder, such as bulimia nervosa.