Even If the Audience for a Certain Form of Mass

question 64

Multiple Choice

Even if the audience for a certain form of mass media is spread out over a wide geographic area and the members do not know one another,they will be somewhat distinctive in terms of

• A)general interest.
• B)age,gender,income,political party,formal schooling,and race and ethnicity.
• C)the size of the grouping.
• D)None of these answers is correct.

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Definitions:

Social Loafing

is the phenomenon where individuals exert less effort to achieve a goal when they work in a group compared to when they work alone.

Well-Learned Responses

Behaviors that have become automatic or habitual through repeated practice or reinforcement.

Social Loafing

A phenomenon in which individuals decrease their effort when working in a group compared to when working alone.

Construct Accessibility

The ease with which a particular mental construct can be activated or brought to mind, often influenced by recent experiences or current mood.