Which of the Following Is Not a Reason That Large

question 4

Multiple Choice

Which of the following is not a reason that large IT projects require economic justification?

• A)IT is a commodity,every firm makes IT investments
• B)IT investments require large amounts of capital
• C)Capital resources are limited
• D)Major IT projects can affect substantial portions of the organization

---

Definitions:

FAB Approach

An approach to selling that emphasizes the Features, Advantages, and Benefits of a product or service, aimed at persuading customers by highlighting its unique value.

Customer-Oriented Selling

The adoption of the marketing concept at the level of the individual salesperson and customer.

Customer-Oriented

This concept involves prioritizing customer needs and satisfaction in all aspects of a company’s operations and decision-making processes.

Feature-Advantage-Benefit Approach

A sales strategy that involves highlighting a product's features, explaining their advantages, and demonstrating how they provide benefits to the customer.