Customer Relationship Management Is Best Defined As

question 18

Multiple Choice

Customer Relationship Management is best defined as:

• A)A system used to manage and nurture a firm's interactions with its current and potential customers.
• B)A system used to track a customer's past purchases.
• C)A system used to connect a firm's suppliers with a firm's customers.
• D)A system used to advertise current items on sale to customers.

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Definitions:

Signal Detection

A theory and method in psychology and related fields that examines the ability to discern between information-bearing patterns and random patterns that distract from the information.

Feature Detectors

Specialized neurons in the brain that respond to specific features of a stimulus, such as edges, lines, or movements.

Human Faces

The front part of the head, including the eyes, nose, mouth, forehead, cheeks, and chin, unique to each individual.

Vision

The ability to interpret the surrounding environment using light in the visible spectrum reflected by the objects in the environment.