Given the Following Make-Buy Information,what Would Be the Break-Even Point

question 7

Multiple Choice

Given the following make-buy information,what would be the break-even point?
$$\begin{array} { l c c } & \text { Minke Option } & \text { Guy Option } \\\hline \text { Fixed Costs } & \text { \$7500 } & \$ 1500 \\\text { Variable Costs } &\$ 4 &\$ 9\end{array}$$

• A) 1200 units
• B) 1708 units
• C) 690 units
• D) 460 units

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Definitions:

Direct Marketing

A marketing strategy where businesses reach out to potential customers directly with advertising messages.

Promotional Activity

Marketing efforts designed to increase awareness, interest, and sales of a product or service through various strategies and channels.

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A perspective focusing on the creation and maintenance of a positive image or public perception through media exposure and other non-paid forms of communication.