Which of the Following Statements About Consumer Focused Programs/initiatives Is

question 43

Multiple Choice

Which of the following statements about consumer focused programs/initiatives is TRUE?

• A) Customers want additional support services and other offerings that add value to their initial product or service purchases
• B) CRM programs are simple in that they involve treating customers properly and making them feel valued
• C) CRM programs are complex in that they involve identifying all customers, their needs, and then creating a system geared towards completely satisfying the customer.
• D) All of these

---

Definitions:

High Conscientiousness

A personality trait characterized by thoroughness, carefulness, and efficiency.

Friendliness

A trait characterized by being kind, pleasant, and supportive towards others.

Interpersonal Domain

The interpersonal domain encompasses aspects of psychology that involve social interaction, relationships, and the influence of others on an individual's behavior and mental processes.