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Up Until Now CRM Has Been Very Effective for Most

question 40

True/False

Up until now CRM has been very effective for most companies because it has focused on building customers' trust and loyalty,ultimately building a strong relationship with the customer through programs that make it easy for the customer to return products and get information from people inside the organization.


Definitions:

Magnitudes

Quantitative measures that assign size, length, area, volume, or another metric quantity to objects or phenomena.

General Adaptation Syndrome

A three-stage response (alarm, resistance, exhaustion) that the body has to stress, proposed by Hans Selye.

Exhaustion

A state of extreme physical or mental fatigue, usually resulting from prolonged stress or activity.

Resistance

The refusal to accept or comply with something; the attempt to prevent something by action or argument.

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