Explain the Term Marshalling

question 30

Essay

Explain the term marshalling.

---

Definitions:

Product Mix

The total range of products that a company offers to sell, including variations of products based on size, color, or other attributes.

Breadth

The range or variety of products or services offered by a company or available within a market.

Depth

The number of categories within a product line.

Product Line Expansion

Adding related products to an existing product line to cater to a broader market or capitalize on the brand's reputation.