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In Sullivan's view, the shift in the "targets" of intimacy during early adolescence from same-sex to other-sex relationships is primarily motivated by
Impulse Buying
A buying decision made by customers on the spot when they see the merchandise.
Extended Problem Solving
A consumer behavior process involving detailed research and careful evaluation of alternatives before making a significant purchase.
Limited Problem Solving
Occurs during a purchase decision that calls for, at most, a moderate amount of effort and time.
Traditional Market
Markets operating in a conventional manner, often based on face-to-face transactions, physical stores, and cash payments.
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