Examlex
Behaviourism is to ________ as psychoanalysis is to ________.
AIDA
An acronym standing for Attention, Interest, Desire, and Action, used in marketing to describe the stages of consumer engagement and purchasing behavior.
Persuasive Messages
Communications designed to influence the attitudes, beliefs, or behaviors of the audience.
Action
The process or act of doing something towards achieving a goal or result.
Planning Persuasive Messages
The process of strategically crafting communication to influence an audience's attitudes or behaviors.
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