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________ Includes the Freedom of the Press,freedom of Speech,freedom of Assembly,and

question 48

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________ includes the freedom of the press,freedom of speech,freedom of assembly,and freedom of religion.

Understand the impact of customer loyalty on firm profitability.
Recognize the importance of addressing uncertainties and risks in marketing plans.
Learn the use and purpose of impact/likelihood matrices in managing marketing risks and developing contingency plans.
Comprehend the components of marketing plans including target segment size, needs, and marketing mix details.

Definitions:

Economic Profit

The difference between a firm's total revenue and its total costs, including both explicit and implicit costs.

Average Fixed Cost

Production costs that stay unchanged with output levels, split by the amount of produced output.

Total Revenue

The cumulative revenue a business earns from its sales or service provisions in a given timeframe.

Total Cost

The aggregate cost of all inputs used in the production of goods or services, including fixed and variable costs.

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