Match Each Description with the Item Below

question 84

Multiple Choice

Match each description with the item below.
-Horace Mann

• A)invented the telegraph
• B)invented the sewing machine
• C)with Boston Associates, formed the Boston Manufacturing Company
• D)earned a medical degree, a first of its kind
• E)was a piano maker and immigrant
• F)helped found schools to train teachers and promoted the idea of free public education
• G)was the first clipper ship
• H)improved the steel plow, thereby making it possible to farm the Great Plains
• I)was the first commercial steamboat, built by Robert R. Livingston and Robert Fulton
• J)was a Jewish tailor who made work pants during the gold rush and would become the origin story of a major brand
• K)was a famous composer whose song "Oh! Susanna" emerged as a national favorite

Appreciate the importance of targeting specific groups of online consumers for more effective digital marketing strategies.

Understand the implications of different online consumer behaviors for digital marketing and communication strategies.

Recognize the importance of consumer reviews and their influence on the decision-making process of other consumers.

Identify measures to protect against online fraud and identity theft.