Examlex
It is sometimes assumed that because the Articles of Confederation were weak, they were unpopular. Discuss the merits and shortcomings of this statement.
Value-Expressive Influence
The effect on consumer behavior driven by the desire to express one's self-concept through the use of products or brands.
Referential Influence
The impact that the opinion of others has on an individual's choice or behavior, typically within a social context.
Informational Influence
The effect that the knowledge, opinions, or behaviors of others can have on one’s own responses, often leading to conformity due to the desire to be correct.
Expert Power
Expert Power is the ability to influence others' attitudes or behaviors based on the perception of one's knowledge, expertise, or experience in a specific area.
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