A Researcher Calculates a Correlation of

question 82

Multiple Choice

A researcher calculates a correlation of .43 between age and income for 17 people. Which of the following is the correct way to present this analysis?

• A) r(15) = .43, p > .05
• B) r(16) = .43, p > .01
• C) r(16) = .43, p < .05
• D) r(17) = .43, p < .05

Understand the process and considerations in developing effective marketing research questionnaires.

Recognize the various types of marketing research methods and their application in different scenarios.

Identify the advantages and disadvantages of primary and secondary data in marketing research.

Comprehend the significance of choosing the right sample and sampling method in marketing research.

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Definitions:

Fixed-interval

A method of reinforcement where rewards are dispensed for the initial response after a set time period has elapsed.

Variable-interval

A schedule of reinforcement where a response is rewarded after an unpredictable amount of time has passed, in behaviorism.

Positive Reinforcement

A process by which the likelihood of a behavior's occurrence is increased through the addition of a desirable stimulus immediately following the behavior.

Productivity Goal

An objective set to achieve a specific level of output or efficiency in work or other activities, aiming to optimize performance.