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Why Are Variable-Ratio Reinforcement Schedules Effective in Maintaining Behavior

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Why are variable-ratio reinforcement schedules effective in maintaining behavior?


Definitions:

Mildly Disappointing Information

Information that falls slightly short of expectations, causing a minor sense of letdown or dissatisfaction.

Positive Message

Communication that conveys good news, affirmative information, or a positive outcome.

Routine Requests

Standard inquiries or appeals that are made regularly within the context of business or professional communication.

Potential Sale

An opportunity that might result in the purchase of goods or services.

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