The Balanced Scorecard as a Measure of Corporate Performance Has

question 2

Multiple Choice

The balanced scorecard as a measure of corporate performance has been both criticized and lauded.Which is true?

• A)Deviation from a single financial measure,such as EPS,ROA or EVA,in order to focus on the multiple measures of the balanced scorecard may cause management to reduce firm value
• B)Managers can focus on multiple performance indicators simultaneously
• C)Maximizing customer satisfaction maximizes value of the firm
• D)Maximizing employee satisfaction and learning maximizes value of the firm
• E)None of the choices are correct

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Definitions:

Door-to-Door

A direct selling approach where salespeople visit potential customers at their homes or businesses to offer products or services.

Sales Ethics

Principles and standards governing the conduct of individuals or organizations engaged in sales, focusing on fairness, honesty, and responsibility.

Ethical Problems

Situations or dilemmas that involve conflicts between moral imperatives, often challenging individuals or businesses to choose actions that are morally right.

Sales Goals

Targets or objectives set by a sales team or individual salesperson, typically based on volume, revenue, or profitability metrics.