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The manager of Calypso,Inc.is considering raising its current price of $30 per unit by 10%.If she does so,she estimates that demand will decrease by 20,000 units per month.Calypso currently sells 50,000 units per month,each of which costs $25 in variable costs.Fixed costs are $180,000.
a.What is the current profit?
b.What is the current break-even point in units?
c.If the manager raises the price,what will profit be?
d.If the manager raises the price,what will be the new break-even point in units?
e.Assume the manager does not know how much demand will drop if the price increases.By how much would demand have to drop before the manager would not want to implement the price increase?
Chester Barnard
An influential figure in management theory, known for his work on the functions and motivations within cooperative systems.
Servant Leader
A leadership philosophy focused on serving others, prioritizing the needs of the team or community over individual desires.
Commitment
The state or quality of being dedicated to a cause, activity, or goal.
Authentic Leaders
Leaders who are self-aware, genuine, and transparent, inspiring trust by being true to themselves and their values.
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