What Is Misleading About Commercials That Show "Scientific Proof" That

question 21

Multiple Choice

What is misleading about commercials that show "scientific proof" that laundry detergent X is better than another leading brand?

• A)We are shown only one tee-shirt becoming whiter in each detergent, not 20 tee-shirts in each detergent.
• B)We do not know whether the same amount of each detergent was used for washing.
• C)We do not know if everything besides the detergents was the same (machine used, type of stains, etc.).
• D)All of the above are aspects that are misleading.

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Definitions:

Gender

Socially constructed roles, behaviors, activities, and attributes that a given society considers appropriate for men and women.

Patterns of Touch

Standard ways in which individuals use physical touch to communicate emotions, intentions, or cultural meanings.

Emotional Support

Assistance provided through empathy, concern, and understanding to help someone cope with their emotions and problems.

Social Institution

An established and organized system of social behavior with a recognized purpose.