Kiwi World Is a Small Zoo Displaying Native Animals

question 18

Multiple Choice

Kiwi World is a small zoo displaying native animals. The entrance fee is $15 per person. Variable costs of running the zoo are $8 per visitor and fixed costs are $200,000 per annum. The number of visitors that would be needed to make a profit of $20,000 per annum is:

• A) 31,429
• B) 27,500
• C) 1,333
• D) 14,667

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Definitions:

Theory of Planned Behavior

The theory of planned behavior is a psychological theory that links one's beliefs and attitudes towards a behavior, the subjective norms surrounding it, and perceived control over the behavior to their intentions and actual performance of the behavior.

Positive Attitudes

A mental stance that involves looking at the good side of situations, expecting positive outcomes, and maintaining a hopeful outlook.

Specific Intentions

Explicit, defined goals that an individual sets out to achieve, often detailed and focused.

Theory of Reasoned Action

A psychological theory that predicts an individual's intention to engage in a behavior at a specific time and place, considering attitudes toward the behavior and subjective norms.