Examlex
Match the key terms with their definitions.
-Electromyography
Consumer Decision Making
The process by which consumers identify their needs, gather information, evaluate alternatives, and make choices regarding products and services.
Shipping Costs
Expenses involved in transporting goods from one location to another.
Bias
A tendency, inclination, or prejudice towards or against something or someone, often in a way considered to be unfair.
Anchoring
Tendency to rely heavily on one prior (suggested) piece of information when making a decision.
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