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Match Each Definition with the Correct Term Below

question 100

Multiple Choice

Match each definition with the correct term below.
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Definitions:

Second-Level Agenda Setting

A theory in mass communication that not only does the media tell us what to think about, but also how to think about it, shaping public opinion by emphasis on specific attributes of issues or events.

Framing

The way information is presented or contextualized, influencing how it is understood and interpreted by an audience.

Preliminary Information

Initial data or facts gathered at the early stages of a project or research, serving as the groundwork for further investigation or analysis.

PR Campaign

A strategic communication process initiated to influence public opinion and promote products, services, or ideas to the target audience.

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