Examlex
Match each definition with the correct abbreviation below.
-Na
Trading Down
A consumer behavior pattern where buyers opt for cheaper or lower-quality products usually due to economic constraints or changes in priorities.
Product Simplification
The strategy of reducing a product's complexity to lower production costs, improve usability, or meet consumer demands for simplicity.
Trade Name
A brand name under which a product or service is marketed and distinguished from other products.
Trademark
A recognizable sign, design, or expression that identifies products or services of a particular source from those of others.
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