Examlex
A "pilot" study is a follow-up study done after an initial study.
Core Principles
Fundamental values or beliefs that serve as the foundation for an organization's culture, decisions, and actions.
FAB Formula
A selling technique focusing on the Features, Advantages, and Benefits of a product or service to persuade potential buyers.
Glue
A substance used for sticking objects together; metaphorically, it can refer to anything that binds or unites components, ideas, or people.
Preapproach
The sales process stage where the salesperson gathers information and plans their approach before the initial contact with a potential customer.
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