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Ms. Garcia has noticed that Shawn has frequently stated that he feels disrespected by his classmates. Ms. Garcia should recognize Shawn's comments as an early sign of the potential of violent behavior by Shawn.
Market Segment
A group of individuals or organizations sharing one or more characteristics, making them have similar product needs.
BDI
Brand Development Index, a measure of the strength of a brand in a specific market or geographic area.
Brand Position
Refers to the unique space a brand occupies in the minds of customers and how it is distinguished from its competitors' products or services.
Product Repositioning
The strategic process of changing the market's perception of a product by altering its marketing mix, including its positioning, pricing, packaging, or promotion, often in response to changing market conditions or consumer preferences.
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