A Consequence Is Defined by Skinner as a Reinforcer or a Punisher

question 17

Multiple Choice

A consequence is defined by Skinner as a reinforcer or a punisher depending on whether it

• A) increases or decreases the frequency of the behaviour that it follows.
• B) is designed to promote desirable behaviour or suppress undesirable behaviour.
• C) is pleasurable or uncomfortable for the subject receiving the consequence.
• D) occurs antecedent to or as a consequence of the behaviour.

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Definitions:

Purchased Goodwill

The value paid above the fair value of the net assets of a company during an acquisition, attributed to non-tangible assets like reputation or customer loyalty.

In-Process R&D

Refers to the costs associated with research and development activities that are ongoing at the time of an acquisition.

Intangible Asset

An asset that lacks physical substance but is identifiable and provides economic benefits to its owner, such as trademarks, patents, copyrights, and goodwill.

Goodwill

An intangible asset that represents the excess of the purchase price over the fair value of an acquired company's net assets.