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Identify and Provide an Example of Each of the Four

question 20

Essay

Identify and provide an example of each of the four Ps of marketing.


Definitions:

Non Est Factum

A defense in contract law where a person argues they were unaware of the nature of the document signed due to a significant mistake.

Misrepresentation

A false statement of fact made by one party to another, which has the effect of inducing that party into entering a contract.

Remedies

Legal measures or actions available to a party to enforce a right or redress a harm.

Fraudulent Misrepresentation

A false statement made knowingly or recklessly intended to deceive the other party, leading to a contract or agreement being voidable.

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