TABLE 16-10 The Manager of a Marketing Consulting Firm Has Been Examining

question 84

Short Answer

TABLE 16-10
The manager of a marketing consulting firm has been examining his company's yearly profits. He believes that these profits have been showing a quadratic trend since 1990. He uses Microsoft Excel to obtain the partial output below. The dependent variable is profit (in thousands of dollars), while the independent variables are coded years and squared of coded years, where 1990 is coded as 0, 1991 is coded as 1, etc.
SUMMARY OUTPUT
Regression Statistics

-Referring to Table 16-10, the forecast for profits in 2015 is ________.

---

Definitions:

Encrypted Servicing

The process of providing services through secure, encrypted communications to protect sensitive information.

Faulty Design

Describes a product, structure, or system that has inherent flaws or errors in its design, leading to inefficiency, malfunction, or potential hazards.

Service Technicians

Professionals who specialize in the maintenance, repair, or installation of technical equipment, often requiring specific skills and certifications.

Downstream Firms

Companies that operate closer to the end-user or consumer in the supply chain, typically involved in the distribution, retail, or post-production stages.