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TABLE 11-1
Psychologists have found that people are generally reluctant to transmit bad news to their peers. This phenomenon has been termed the "MUM effect." To investigate the cause of the MUM effect, 40 undergraduates at Duke University participated in an experiment. Each subject was asked to administer an IQ test to another student and then provide the test taker with his or her percentile score. Unknown to the subject, the test taker was a bogus student who was working with the researchers. The experimenters manipulated two factors: subject visibility and success of test taker, each at two levels. Subject visibility was either visible or not visible to the test taker. Success of the test taker was either top 20% or bottom 20%. Ten subjects were randomly assigned to each of the 2 x 2 = 4 experimental conditions, then the time (in seconds) between the end of the test and the delivery of the percentile score from the subject to the test taker was measured. (This variable is called the latency to feedback.) The data were subjected to appropriate analyses with the following results.
-Referring to Table 11-1, at the 0.01 level, what conclusions can you reach from the analysis?
Anita Hill
Anita Hill is an American attorney and academic who became nationally known for her testimony against Clarence Thomas during his Supreme Court nomination hearings in 1991, bringing sexual harassment in the workplace to public attention.
Clarence Thomas
An Associate Justice of the U.S. Supreme Court, known for his conservative views, appointed in 1991.
Mikhail Gorbachev
A former Soviet statesman who served as the last General Secretary of the Communist Party of the Soviet Union from 1985 until 1991, known for his reform policies of glasnost and perestroika.
George H.W. Bush
George H.W. Bush was the 41st President of the United States, serving from 1989 to 1993, notable for his leadership during the Gulf War.
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