TABLE 2-1 The Manager of the Customer Service Division of a Major

question 149

Multiple Choice

TABLE 2-1
The manager of the customer service division of a major consumer electronics company is interested in determining whether the customers who have purchased a DVD player made by the company over the past 12 months are satisfied with their products.
-Referring to Table 2-1, the possible responses to the question "How many people are there in your household?" result in

• A) a nominal scale variable.
• B) an ordinal scale variable.
• C) an interval scale variable.
• D) a ratio scale variable.

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Definitions:

Social Variable

An element that can vary among individuals within a society, such as income, education level, or age, influencing behaviors and social outcomes.

Social Classes

A ranking of people into higher or lower positions of respect.