TABLE 2-1 The Manager of the Customer Service Division of a Major

question 237

Multiple Choice

TABLE 2-1
The manager of the customer service division of a major consumer electronics company is interested in determining whether the customers who have purchased a DVD player made by the company over the past 12 months are satisfied with their products.
-Referring to Table 2-1, the possible responses to the question "In which year were you born?" result in

• A) a nominal scale variable.
• B) an ordinal scale variable.
• C) an interval scale variable.
• D) a ratio scale variable.

---

Definitions:

Required Rate Of Return

The minimum percentage return an investor expects to receive from an investment to compensate for its risk.

Initial Cash Investment

The amount of cash used to fund a new investment or project at its outset.

Salvage Value

The anticipated amount to be received from the sale of an asset when it is no longer useful.

Cash Flow

The total amount of money being transferred into and out of a business, which is used for assessing its liquidity, operational efficiency, and financial health.