Why Do Decision Makers Fear Losses More Than They Covet

question 12

Essay

Why do decision makers fear losses more than they covet gains? Explain.

---

Definitions:

Birds

A group of endothermic vertebrates characterized by feathers, beaks without teeth, laying of hard-shelled eggs, a high metabolic rate, a four-chambered heart, and a strong yet lightweight skeleton.

Amniote

Vertebrate whose egg has waterproof membranes that allow the embryo to develop away from water; a reptile, bird, or mammal.

Amphibians

Cold-blooded vertebrates that typically begin life in water with gills and metamorphose, developing lungs to live both in water and on land.

Carnivores

Organisms that primarily eat meat, typically animals that have adaptations for hunting and consuming other organisms.