Need Research Is Concerned with Finding Out How Latent Consumer

question 95

True/False

Need research is concerned with finding out how latent consumer needs can be aroused or how new needs can be created.

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Definitions:

Functionalism

A perspective in psychology that focuses on how mental and behavioral processes function to enable individuals to adapt to their environments.

Animal Training

The practice of teaching animals specific responses to specific conditions or stimuli, often used for companionship, service, or entertainment.

Emotional Reactions

The spontaneous and often unconscious responses to events or stimuli that involve feelings, physiological arousal, and changes in behavior.

Reaction Time

The amount of time it takes to respond to a stimulus.