Which of the Following Statements Is True About Quantitative and Qualitative

question 22

Multiple Choice

Which of the following statements is true about quantitative and qualitative methods?

• A)Qualitative research can sometimes pave the way for quantitative studies on the same subject.
• B)Quantitative research generally should come before qualitative studies on the same subject.
• C)Qualitative studies need to be followed by quantitative studies before the results can be sufficient.
• D)Quantitative studies need to be followed by qualitative studies before the results can be sufficient.

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Definitions:

Innovation Stage

The phase in the product life cycle where a new product is introduced to the market and begins to grow in acceptance and use.

Promotion Objectives

Goals a company aims to achieve through its promotional activities, such as increasing brand awareness or boosting sales.

Specified Time Period

A defined interval of time, often set for a particular purpose or event.

Measurable

Capable of being quantified or expressed in numerical terms.