Examlex
The standardized source of marketing data that deals with print media is
Horizontal Axis
In a graph or chart, the x-axis, typically representing time or some independent variable.
Independent Variable
In an experiment or study, the variable that is manipulated to observe its effect on the dependent variable.
Dependent Variable
A variable in an experiment or model that is expected to change in response to changes in another variable, known as the independent variable.
Price
The cost needed to acquire a product or service.
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