Generally, the Strategic Business Unit (SBU)is the Unit Around Which

question 32

Multiple Choice

Generally, the strategic business unit (SBU) is the unit around which decisions are based.In practice, SBUs represent groupings organised around market similarities based on:

• A)needs or wants to be met.
• B)end-user customers to be targeted.
• C)the product or service used to meet the needs of specific customers.
• D)All of these choices