The Name, Term, Symbol, Sign or Design Used by a Firm

question 18

Multiple Choice

The name, term, symbol, sign or design used by a firm to differentiate its offerings from those of its competitors is called the:

• A)trademark.
• B)market position.
• C)brand.
• D)image.

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Definitions:

Three Mile Island

The site of the United States' worst commercial nuclear power plant accident, occurring in 1979 in Pennsylvania.

CANDU Reactors

A type of nuclear reactor developed in Canada that uses heavy water (deuterium oxide) as both its coolant and neutron moderator, allowing it to use natural uranium as fuel.

Dirtiest Fossil Fuel

Coal, regarded as the most harmful to the environment due to its high carbon dioxide emissions when burned, contributing significantly to air pollution and climate change.

Deep Disposal

The process of disposing waste materials deep underground in specially engineered facilities to prevent contamination of the surface environment or water supplies.