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Figure 14-1
-Refer to Figure 14-1. How would an increase in the money supply move the economy in the short and long run?
Magic Bullet Theory
A mass communication theory that implies media messages are directly received and wholly accepted by the audience.
Active Audience Model
A theory that suggests media consumers are not passive recipients but actively engage with and interpret media content according to their personal experiences and social contexts.
Textual Poaching
The act of audiences and fans creating their own meanings, interpretations, or adaptations from media contents originally produced by others.
Magic Bullet Theory
A model in media studies suggesting that mass media messages have a direct, immediate, and powerful effect on the public.
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