The International Marketer Should Be Most Alert to __________

question 34

Multiple Choice

The international marketer should be most alert to __________.For instance, while eye contact in North America and Europe may be direct, the cultural style of the Japanese may involve markedly less eye contact

• A)language differences
• B)cultural noise
• C)proxemics
• D)paralanguage

Differentiate among honor, dignity, and face cultures, and their respective approaches to managing conflict.

Summarize key experiments and theories related to intergroup conflict, including the Robbers Cave Experiment and realistic group conflict theory.

Understand the theories explaining the roots and dynamics of intergroup conflict.

Recognize the role of competition for resources in initiating and perpetuating intergroup conflict.

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Definitions:

Heritability

Degree to which the changes in some trait within a population can be considered to be due to genetic influences; the extent to which individual genetic differences affect individual differences in observed behavior; in IQ, proportion of change in IQ within a population that is caused by hereditary factors.

Genetics

The study of heredity and the variation of inherited characteristics.

Emotional Intelligence

The ability to perceive, control, and evaluate emotions in oneself and others, and to use this information to guide one's thinking and actions.

Traditional Views

Traditional views refer to beliefs, values, or practices that have been long established and passed down through generations.