Match Each Description with the Item Below

question 84

Multiple Choice

Match each description with the item below.
-Oliver O. Howard

• A)was a northern free black and Union soldier who was elected lieutenant governor of Louisiana
• B)was a leading Radical Republican who wanted to replace southern planters with a new generation of small farmers
• C)was a leader of the women's rights movement who asked that the Fifteenth Amendment be modified
• D)was a Union general who was appointed to lead the Freedmen's Bureau in 1865 and helped freed slaves attain labor contracts
• E)was a black Mississippi native elected to the Senate despite negative reactions from southern whites
• F)was a Union general during the Civil War who was from working-class origins and went on to serve as president
• G)was a wealthy corporate lawyer who became the Democratic presidential candidate in 1876 and initially appeared likely to win
• H)was a newspaper editor who went on to oppose Grant in the 1872 presidential election and alienated northern voters
• I)was the former vice president of the Confederacy elected to the U.S. Senate representing Georgia in 1865
• J)was nearly assassinated the same day as Abraham Lincoln, but his would-be assassin wound up drunk in a hotel bar

Recognize the importance of convenient store locations and the concept of "location, location, location" in retail success.

Understand the value creation through personalized offerings and customer service improvements.

Appreciate the significance of providing a seamless customer experience across different shopping channels.

Understand the target customers and value propositions of extreme-value and convenience retailers.

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Definitions:

Values

Core beliefs or standards that guide behavior and decision-making processes.

Marketers

Professionals who work to promote products, services, or brands to increase their visibility and sales.

Rokeach Value Survey

A psychological assessment tool developed by Milton Rokeach for measuring individual's value systems, consisting of two sets of values—terminal (end goal) values and instrumental (mode of behavior) values.

Terminal Values

Long-term life goals or desirable end-states that individuals strive to achieve, reflecting what is most important to them in life.