Which of the Following Statements Is a False Statement About

question 19

Multiple Choice

Which of the following statements is a false statement about Hlavacek and McCuistion's channel member selection criteria for technical product sold in industrial markets?

• A) Manufacturers should select distributors who carry a rather small array of products.
• B) Financial capacity should not be overemphasized; sometimes less well-financed distributors are "hungrier".
• C) Aggressiveness of the distributor always is a vital criterion.
• D) A distributor that is a "small business" will be able to focus more attention on specific products.
• E) A channel member's market coverage should be a criterion.

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Definitions:

Main Idea

The central or most important point that a writer or speaker is attempting to communicate in a text or conversation.

Topic

A topic is the subject matter or the area of discussion, research, or writing, providing a focus or central theme to explore and elaborate upon.

Organizational Cue

is a signal or indication within an organization that guides behavior or decisions, often based on its culture or norms.

Oral Communication

The process of expressing information or ideas verbally, in face-to-face, telephonic, or digital format.