A Product Differentiation Strategy Includes All of the Following Except

question 35

Multiple Choice

A product differentiation strategy includes all of the following except:

• A) It is based on differences in physical characteristics.
• B) It is intended to get consumers to perceive a significant difference.
• C) It can require channel member cooperation in the way the product is displayed, sold and serviced.
• D) Prices to consumers may be higher.
• E) Gross profit margins will increase through the life of the product.

---

Definitions:

Antique Reproductions

Replicas or copies of antique items, often made to mimic the style and appearance of the original pieces but created with modern materials or techniques.

Supply Curve

A graphical representation that shows the relationship between the price of a good or service and the quantity of that good or service that a supplier is willing and able to supply in the market.

Bumper Crops

Exceptionally large harvests of crops, usually resulting from favorable growing conditions.

Gross Incomes

The total income received before any deductions or taxes are subtracted.