For the Manufacturer Who Sells All of Its Output Through

question 28

Multiple Choice

For the manufacturer who sells all of its output through intermediaries,the evaluation of its channel members is likely to be __________ than for those manufacturers who rely less on intermediaries.

• A) much more comprehensive
• B) much less comprehensive
• C) much quicker
• D) of much less importance
• E) less of a strategic issue

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Definitions:

Inventories

Assets held for sale, in the process of production for sale, or in the form of materials or supplies to be consumed in the production process.

Physical Capital Concept

The view that capital is a tangible asset, such as equipment or machinery, that is used in the production of goods and services.

Operating Capability

An entity's capacity to maintain the quality and level of its operations and services, often through efficient use and management of resources.

General Price Level

A measure of the average price of goods and services in an economy at a given time, reflecting inflation or deflation trends.