If Sellers List Their Products on the Internet and If

question 12

Multiple Choice

If sellers list their products on the Internet and if customers who locate these products at the firm's Web site still have to use the telephone to order them:

• A) This is still considered to be an electronic marketing channel.
• B) It removes two steps from the electronic marketing channel.
• C) Then all the conditions for the definition of electronic marketing have not been met.
• D) Customers are considered electronically illiterate.
• E) Customers are being efficient in their ordering.

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