Which of the Following Was Not Cited in the Text

question 20

Multiple Choice

Which of the following was not cited in the text as a disadvantage of electronic marketing channels?

• A) Lack of contact with actual products
• B) Clutter and confusion on the Internet
• C) Nonpurchase motives for shopping not addressed
• D) Logistics costs are at least double
• E) Security concerns of customers

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Definitions:

SWOT Analysis

A strategic planning tool that stands for strengths, weaknesses, opportunities, and threats, used to identify and analyze the internal and external factors that can impact a project or business venture.

Competitive Advantages

The conditions or attributes that allow a company to produce goods or services better or more cheaply than its rivals, leading to a market advantage.

Situation Assessment

The process of evaluating the current state of an environment or situation to make informed decisions.

Value Chain

Refers to the full range of activities that businesses go through to bring a product or service from conception to delivery and beyond.