A Divisional Structure by Geographic Area Is Most Appropriate When

question 71

Multiple Choice

A divisional structure by geographic area is most appropriate when

• A)the firm serves one geographic area.
• B)strict control and attention to product lines are needed.
• C)organizations have similar branch facilities located in widely dispersed areas.
• D)an organization has many skilled managers.
• E)an organization offers only a limited number of products or services.

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Definitions:

Price

The sum of money anticipated, demanded, or provided as compensation for something.

Product

Any item or service offered by a business to its customers to satisfy their needs or wants.

Environmental Forces

External factors that impact businesses and organizations, including economic, social, technological, legal, and political conditions.

Marketing Decision

The process of choosing among various strategies and tactics to achieve marketing objectives and satisfy consumer needs.