A Market Segment Consists of a Group Of

question 71

Multiple Choice

A market segment consists of a group of:

• A) similar products.
• B) customers who have similar needs.
• C) products that are considered obsolete.
• D) diverse products produced by the same manufacturer.
• E) customers who have diverse needs.

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Definitions:

Indirect

Costs or actions not directly tied to the production or sale of goods, such as administrative expenses, marketing, and support services.

Administrative Facilities

Buildings and spaces used for the management and support functions of an organization.

Utilities

Services provided to the public, including water, electricity, natural gas, sewage, and telecommunications, often considered essential.

Indirect

Relates to costs or expenses that are not directly tied to a specific product or service but are necessary for the business to operate.