Operant Behaviour Means Voluntary or Learned Behaviour in Contrast to Reflexive

question 81

True/False

Operant behaviour means voluntary or learned behaviour in contrast to reflexive or unlearned behaviour.

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Definitions:

Customer's Perspective

A view or opinion held by consumers about a product, service, or brand, based on their personal experiences and expectations.

Value

The perceived benefit or satisfaction that a consumer receives from a product or service in relation to its cost.

Benefits to Costs

Refers to evaluating the advantages and disadvantages or gains and expenses associated with a decision, project, or purchase.

Needs and Wants

Fundamental human requirements and desires that drive consumption behavior, where needs are essential for survival and wants are additional desires.