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The Unit of Account Function Occurs When Money Serves as a

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The unit of account function occurs when money serves as a


Definitions:

Objections

Concerns or reasons given by a potential buyer against making a purchase, which salespeople aim to overcome.

Price/value Formula

An evaluation method that compares the cost of a product or service to the perceived benefits it provides to the buyer, used to assess its overall value.

Product Objections

Refers to concerns or issues raised by a potential buyer about a product or service being sold.

Product Objection

Product objection refers to reasons or arguments presented by a customer against buying a product or service.

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